WALLINGFORD, CONN., August 10, 2016 – The Connecticut Food Bank, a Feeding America member food bank, thanks IKEA U.S. customers for their generous contributions from its in-store program ‘Feeding the Future’ that supports children and families in need. The campaign, which ran June 1–30, 2016, resulted in a total of over $350,000 in donations, of which $10,899 will support the Connecticut Food Bank in the IKEA New Haven area.
For each purchase of select IKEA healthy kids meals, IKEA donated $1 to the Feeding America network. Additionally, IKEA customers were able to donate $1 at the register at all IKEA cash lanes, customer restaurants, IKEA Bistros and Swedish Food markets. The funds will be distributed to Feeding America member food banks across the U.S.
“Again, our U.S. customers have shown us that supporting our ‘Feeding the Future’ program has great importance in their communities. IKEA is committed to healthy eating and working along with Feeding America helps to support those in need and gives our customers an opportunity to support their local food banks,” commented Gerd Diewald, IKEA U.S. Food Manager.
“We are grateful to IKEA for their support of the community and for giving shoppers an opportunity to help hungry people served by the network of local programs partnered with the Connecticut Food Bank,” said Bernie Beaudreau, the food bank’s CEO. “The dollars given through this program will leverage enough nutritious food to provide nearly 22,000 meals.”
Jeff Zeitlin, IKEA New Haven, 203-672-1161, Cell 860-614-8372 email@example.com
About IKEA Group:
The IKEA vision is to create a better everyday life for the many people. Our business idea supports this vision by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them. There are currently 330 IKEA Group stores in 28 countries. Additionally, there are 42 IKEA stores run by franchises. There are 42 IKEA stores in the U.S. In FY 15, IKEA Group had 771 million visitors to the stores and 1.9 billion visitors to IKEA.com. IKEA incorporates sustainability into day-to-day business and supports initiatives that benefit children and the environment. For more information, please visit www.IKEA.com, facebook.com/IKEAUSA, @IKEAUSANews, @IKEAUSA, http://pinterest.com/IKEAUSA/, www.youtube.com/IKEAUSA, www.theshare-space.com, www.theshare-space.com/en/Blog
About the Connecticut Food Bank:
The Connecticut Food Bank is committed to alleviating hunger in Connecticut by providing food resources, raising awareness of the challenges of hunger and advocating for people who need help meeting basic needs. The Connecticut Food Bank partners with the food industry, food growers, donors and volunteers to provide food, which last year provided 19.2 million meals. We distribute that food through a network of community based programs to six Connecticut counties – Fairfield, Litchfield, Middlesex, New Haven, New London and Windham counties – where more than 300,000 people struggle with hunger. Visit us on the web at www.ctfoodbank.org, like us on Facebook and follow @CTFoodBank on Twitter and Instagram.