Connecticut Food Bank is the recipient of a 2011 Gold Mercury Award from the Connecticut Chapters of the Public Relations Society of America for its 2009/2010 Annual Report: Imagine. The award was presented in the Tactics Category, Annual Report, Not for Profit.
“The goal of the annual report is to increase awareness that people who struggle with hunger are not just statistics, but can be family, friends and neighbors,” said Janet Kniffin, Connecticut Food Bank’s chief development officer. “The publication helps the reader put themselves in the shoes of someone who has lost their ability to provide food for themselves or their family.”
Connecticut Food Bank’s annual report was designed by Caserta Design Company of Stratford, Connecticut, and included photos by Aaron Kotowski of New Haven.
PRSA’s Mercury Awards recognize outstanding creative and strategic work in the public relations, communications and marketing professions. The awards honor creative and strategic excellence and encourage outstanding performance in the field.
The awards competition includes the work of members from the Connecticut Valley, Southern Connecticut, Westchester/Fairfield chapters of the Public Relations Society of America.